Thursday, January 7, 2010

Deli meat demo, Saturday, January 16, 11:30-3pm

Deli Arts, a two-year old Massachusetts company founded by native New Yorkers, produces authentic New York deli meats (pastrami, corned beef, and two flavors of roasted turkey), and they just happen to be doing a demo at Eastside Marketplace on Saturday, January 16, 11:30am until 3:00pm. It also just so happens that January 14 is National Hot Pastrami Sandwich Day, so the timing seems quite auspicious.

From the Deli Arts website:
Deli Arts reflects our passion to preserve great, endangered, food traditions and share them with others. We are especially focused on restoring the grandeur of traditional regional and ethnic specialties that have crossed over into the mainstream – but somehow lost their soul along the way. These once great treats have become all but unrecognizable through assimilation and commercialization. We’re working hard, through research into traditional materials and methods and through innovation in modern preparation and packaging to bring these once great flavors and textures back to life...

I, for one, like the sound of that, and the fact that Deli Arts' founder, Dan Estridge, is a scholar of deli - blogging about deli meats here - is fascinating as well.

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